Friday, 13 April 2012

Vauxhall and FAW to Host Social Media First

Vauxhall and the Football Association of Wales will score a social networking first with a live Twitter takeover event next week with Head Coach Chris Coleman.
The newly appointed Wales Head Coach has agreed to become the first Home Nations Manager to answer questions from fans live via Vauxhall's dedicated Wales football Twitter page.
This live Twitter takeover forms part of a series of player and coach live feeds over recent and coming months.
Simon Culley, Vauxhall’s Football Sponsorship Marketing Manager said; "We're very grateful to Chris and the FAW for facilitating this activation. It is a ground breaking opportunity for us to host a live interaction between Welsh football fans and their head coach.
“We have made a significant investment in our digital football platforms and the response to our activity has been very positive from the fans.
“As sponsor of all four Home Nations we are in a very unique position and throughout the campaign we have worked hard to give fans a behind the scenes view of International football.”
Ian Davis, FAW Commercial Manager, commented; “This is a major coup for the FAW and Vauxhall and we are delighted to be able to make it happen.
“As an association we are always looking to innovate and offering the fans a chance to interact with the Head Coach via Social Media is an exciting opportunity for everyone involved.”
The Twitter takeover will take place at the FAW Headquarters at 11am on Thursday 19th of April, the same day that a group of Welsh football fans get the chance to play in Vauxhall’s Big Pitch game at the Millennium Stadium.
Vauxhall launched their football social media platforms in October 2011 and currently have close to forty thousand followers across all four Home Nations.
Become a fan of Vauxhall Wales on Facebook at www.facebook.com/vauxhallwales
For more information on Vauxhall Football go to http://www.vauxhallfootball.co.uk/

Wednesday, 18 January 2012

MANTIS sign Greg Rusedski as Brand Ambassador


Exciting new UK based tennis brand MANTIS have today announced former British number 1 Greg Rusedski as brand ambassador.

The new addition to the MANTIS team comes on the back of a successful first full year in the market, which has also seen them become the official tennis racket and ball partner to the AEGON Masters Tennis Championship.

Rusedski, a US Open finalist, former World number 4 and Great Britain Davis cup star, will play a major role in future product development and an active part in the testing of new MANTIS ranges.

The Wimbledon quarter finalist will be using a MANTIS Tour 305 racket in his day to day role as a talent and performance ambassador for the Lawn Tennis Association.

Rusedski, who also works as a tennis pundit on TV, said; “I am delighted to be joining the MANTIS team as an ambassador for this exciting new British brand.”

“The passion, attention to detail and love of tennis was apparent from the first conversation I had with the guys at MANTIS. Great rackets just have that feel about them the moment you pick them up for the first time and for me, it was definitely the case with the MANTIS frame.”

Despite being a relatively new brand MANTIS have had a fantastic response both in the UK and internationally, with their philosophy of producing products of exceptional quality at vastly superior prices at the heart of their core values.

Martin Aldridge, Founder and Managing Director of MANTIS, said; “The signing of Greg Rusedski as brand ambassador demonstrates our commitment to the expansion of MANTIS in the coming years.

“Greg’s expert knowledge and his experience in the game at the highest level will be invaluable moving forward as we continue to extend our portfolio of high quality products.”

For more information about MANTIS go to www.facebook.com/mantissports

Follow MANTIS on twitter @MANTISsport

Vauxhall Launch Home Nations Football Photography Competition


Vauxhall today launched their inaugural Home Nations Football Photography competition.

The major new photographic initiative is designed to stimulate interest and support among all photographers covering international football with any of the Home Nations.

There will be individual national competitions for England, Scotland, Northern Ireland and Wales photographers.

There will be two principal categories - Best Photographer and Best Individual Photo.  As well as four national winners, there will be an overall Home Nations champion photographer.

All photographers - newspaper, agency and freelance - are welcome to enter.

The overall winner will receive the use of a Vauxhall Astra Sports Tourer, SRI Ecoflex, 1.7 CDTI (125ps) car for one year.  Each individual national winner will receive a first prize of £500.

The competition covers all relevant international fixtures, international training sessions and international press conferences in 2011.

Vauxhall Head of Sponsorship, Chris Hornbuckle said: "We are very appreciative of the support and the excellent work which is undertaken by photographers.

"This competition is Vauxhall's way of saying thank you.  We have enjoyed an excellent first year of our Home Nations sponsorship programme and we are keen to promote an evocative and high-quality portfolio of images which capture the essence of international competition and patriotism.

"We hope and believe that the title will be very much sought after by all photographers who cover Home Nations football."

The competition will be co-ordinated by Macesport who handle a dedicated football media relations centre for Vauxhall.

Entry forms are now available from Aimee Preston at Macesport aimee.preston@macesport.co.uk

Closing date for entries is Friday February 17th 2012.

Monday, 21 November 2011

New digital appointment for Macesport

Macesport today announced the new appointment of Hannah Lupton as Account Manager (Digital).
Hannah (22) will be responsible for the continued expansion of Macesport's sports social media portfolio which services over one million followers.
An honours graduate from Nottingham Trent University, Hannah joins the specialist sports agency from Sky Sports News Radio.
She will be primarily responsible for the development of Vauxhall's Twitter and Facebook activation of their Home Nations football sponsorship of England, Scotland, Northern Ireland and Wales.
Macesport managing director Paul Mace said: "We are very impressed by Hannah's passion and knowledge for sport allied to a can-do attitude and keen work ethic.
"Our social media division has expanded rapidly over the past 18 months and there is an ever-increasing demand to service our clients' appetite for social media.
"Our client Robbie Savage now enjoys over half a million Twitter followers and is widely regarded as one of the most exciting and vibrant Twitter exponents in the UK.
"We have some great plans for Vauxhall's Facebook and Twitter development and Hannah is integral to those activations."
Hannah - a keen fan of Preston North End - said: "It is a great honour to have the opportunity to be employed by a nationally-acclaimed sports communications agency such as Macesport.
"I love my sport and I love communications.  The chance to be working with such fantastic clients as Vauxhall and their activation of Home Nations Football is a dream come true."
For more information on go to www.macesport.co.uk

Sunday, 25 September 2011

Macesport Touch Down as NFL UK Agency

Macesport have touched down as the NFL's new retained UK public relations agency.
The specialist sports communications consultancy has won the tender to provide a full range of sports media and public relations support services to the NFL's in-house UK team for the 2011-12 campaign.
Macesport will have specific responsibility to help promote the forthcoming International Series fixture featuring the Tampa Bay Buccaneers and Chicago Bears at Wembley on Sunday October 23.
As well as promoting the Super Bowl to a UK audience, Macesport will focus on maximising television and radio audience figures for NFL coverage cross their Sky Sports, BBC, Channel 4 and ESPN portfolio.
Macesport Managing Director Paul Mace said: "Winning a contract with one of the world's greatest and most successful global sports leagues is a very proud moment for us.
"On a personal note, I have been hugely impressed by the NFL's approach to marketing and public relations for many years.
"As a guest of the NFL over a decade ago, I was able to see their Super Bowl programme in operation at first hand.
"And back in my early days running a communications department at Leicester City, I was eternally grateful for the support the NFL head office and clubs afforded me."
NFL UK Director of Public Affairs David Tossell said: "Macesport have a good knowledge of the NFL and understand our requirements in the UK media arena. As we enter our fifth year of playing live regular-season games and continue to enjoy a broad and deep broadcast presence, we are looking to Macesport to help cement our place as an important part of the UK sports agenda.”
The NFL is the most-watched professional sport in the United States and has played four sold-out regular-season games at Wembley Stadium over the past four years. The fifth International Series game takes place on Sunday October 23 at 6pm. The NFL can be followed in the UK on Sky Sports, Channel 4, ESPN, BBC TV and BBC Radio 5Live and 5Live Sports Extra.
As  Britain's leading independent sports communications agency, Macesport handle sports pr for Vauxhall Motors' football Home Nations sponsorship of England, Scotland, Northern Ireland and Wales.
They also act as the retained agency for leading football events Leaders in Football and the Grass Roots Football Show, Pukka Pies and sports brands including Precision Training, Mantis and ACA Sports.
Macesport also manage media pundit Robbie Savage who is currently in training for this year's BBC hit television programme Strictly Come Dancing.